Clean Up The World, an initiative of Clean Up Australia discovered that over 80% of all office paper printouts end up in the bin - a statistic the environmental organization found disturbing and wanted to act on.
DDB decided to tackle this problem head on through the simple use of a downloadable desktop image that would act as a constant reminder for people to think before they print.
The desktop image symbolises what it is you’re actually printing via a microsite that reaches people directly at the source of the problem – their computer.
Agency: DDB, Sydney
2008/07/28
Clean Up Australia
Posté par
green bubble
le
7/28/2008
1 commentaires
dans Energy, Environment, Global warming, Trends and Marketing
2008/07/26
Lilium Urbanus
Lilium Urbanus Hi-Res
Have a green ''3d'' day !
Posté par
green bubble
le
7/26/2008
0
commentaires
dans Arts and Entertainment, Documentary - Film, Environment
2008/07/23
Monome x minimalistic design...
"we aim to refine the way people consider interface.
we seek less complex, more versatile tools: accessible, yet fundamentally adaptable. we believe these parameters are most directly achieved through minimalistic design, enabling users to more quickly discover new ways to work, play, and connect. we see flexibility not as a feature, but as a foundation.
we strive for economic and ecological sustainability. careful design standards enable us to contribute both to culture and the environment by choosing local, high-quality, and responsible providers and production facilities. we acknowledge that our future will depend on our ability to support and maintain a regenerative economy.
we are a collective community."
monome.org
Posté par
green bubble
le
7/23/2008
1 commentaires
2008/07/21
World’s Most Expensive Places to Have Sex
Image (c)
of Environmental Graffiti
+ ENLARGE (because size matters)
For obvious reasons you can’t recycle a condom, but have you ever wondered which countries “tax” sex the most?
Well… Environmental Graffiti has decided to create a detailed graphical diagram, complete with wallpaper download for your viewing pleasure.
Environmental Graffiti
Born in May 2007, Environmental Graffiti is an eclectic mix of the most bizarre, funny and interesting environmental news on the planet. We search the vast realms of the internet on behalf of all environmentalists who don’t take themselves too seriously and compile it into a daily blog.
Surf and enjoy!
Posté par
green bubble
le
7/21/2008
0
commentaires
dans Fresh Goodies
2008/07/19
2008/07/16
reactable - collaborative electronic music instrument
The reactable is a collaborative electronic music instrument with a tabletop tangible multi-touch interface. Several simultaneous performers share complete control over the instrument by moving and rotating physical objects on a luminous round table surface.
By moving and relating these objects, representing components of a classic modular synthesizer, users can create complex and dynamic sonic topologies, with generators, filters and modulators, in a kind of tangible modular synthesizer or graspable flow-controlled programming language.
The instrument was developed by a team of digital luthiers (Sergi Jordà, Martin Kaltenbrunner, Günter Geiger and Marcos Alonso), working in the Music Technology Group within the Audiovisual Institute at the Universitat Pompeu Fabra in Barcelona Spain. Their main activities concentrate on the design of new musical interfaces, such as tangible music instruments and musical applications for mobile devices. The reactable team was recently awarded with the "Premi de la Cuitat de Barcelona 2007" and the Icelandic singer Björk has been successfully using the reactable during the last year at her current "Volta" world tour.
Music Technology Group - Pompeu Fabra University - Barcelona, 2003-2008
>>> reactable.iua.upf.edu
Posté par
green bubble
le
7/16/2008
0
commentaires